{"id":901,"date":"2026-02-22T01:40:44","date_gmt":"2026-02-22T04:40:44","guid":{"rendered":"https:\/\/pulsar.com.br\/?page_id=901"},"modified":"2026-02-22T02:52:36","modified_gmt":"2026-02-22T05:52:36","slug":"case-consenso-ubs","status":"publish","type":"page","link":"https:\/\/pulsar.com.br\/en\/transacoes\/case-consenso-ubs\/","title":{"rendered":"Case: Venda da Consenso para o Banco UBS"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"901\" class=\"elementor elementor-901\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c527e70 e-flex e-con-boxed e-con e-parent\" data-id=\"c527e70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e7b5e0f elementor-widget elementor-widget-button\" data-id=\"e7b5e0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/pulsar.com.br\/en\/transacoes\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\" fill=\"currentColor\"><path d=\"M10.8284 12.0007L15.7782 16.9504L14.364 18.3646L8 12.0007L14.364 5.63672L15.7782 7.05093L10.8284 12.0007Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Go back<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-90c4adc e-flex e-con-boxed e-con e-parent\" data-id=\"90c4adc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-aa574e5 e-con-full e-flex e-con e-child\" data-id=\"aa574e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dff106c efeito-titulo elementor-widget elementor-widget-heading\" data-id=\"dff106c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CONSENSO SALE TO UBS BANK<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feb7056 elementor-widget elementor-widget-text-editor\" data-id=\"feb7056\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1178\" data-end=\"1457\">We advised the organization of the company over 2 years (corporate reorganization, structuring of the controllership and finance area, strategy definitions) and negotiation with several banks, culminating in a unique transaction with the world's largest bank in the Wealth Management segment (UBS).<\/p><p data-start=\"1178\" data-end=\"1457\">First in 2017 the transaction involved the acquisition of 60%, and in 2020 the remaining 40% transaction was completed. We remained on the company's board together with UBS throughout these 3 years until the final closing of the transaction in 2020.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fba3dc elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3fba3dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b98d04c elementor-widget elementor-widget-heading\" data-id=\"b98d04c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The transaction ultimately reached a valuation 3x higher than the partners' initial expectations.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32e39da e-con-full e-flex e-con e-child\" data-id=\"32e39da\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6213efe e-con-full e-flex e-con e-child\" data-id=\"6213efe\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30c1f7f elementor-widget elementor-widget-image\" data-id=\"30c1f7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"232\" height=\"96\" src=\"https:\/\/pulsar.com.br\/wp-content\/uploads\/2026\/02\/consenso-ubs.png\" class=\"attachment-large size-large wp-image-796\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05231e8 elementor-widget elementor-widget-image\" data-id=\"05231e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"500\" src=\"https:\/\/pulsar.com.br\/wp-content\/uploads\/2026\/02\/pulsar-case-consenso-ubs-1-1024x640.png\" class=\"attachment-large size-large wp-image-932\" alt=\"\" srcset=\"https:\/\/pulsar.com.br\/wp-content\/uploads\/2026\/02\/pulsar-case-consenso-ubs-1-1024x640.png 1024w, https:\/\/pulsar.com.br\/wp-content\/uploads\/2026\/02\/pulsar-case-consenso-ubs-1-300x188.png 300w, https:\/\/pulsar.com.br\/wp-content\/uploads\/2026\/02\/pulsar-case-consenso-ubs-1-768x480.png 768w, https:\/\/pulsar.com.br\/wp-content\/uploads\/2026\/02\/pulsar-case-consenso-ubs-1.png 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8e3bfc5 e-flex e-con-boxed e-con e-parent\" data-id=\"8e3bfc5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-61360b4 e-con-full e-flex e-con e-child\" data-id=\"61360b4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c33680f elementor-widget elementor-widget-testimonial\" data-id=\"c33680f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\"Pulsar was an essential partner in preparing our company for the deal. They carried out a complete work from the development of strategic thinking to the alignment and corporate reorganization carried out. They showed a deep understanding of our business and also of the partners' objectives at the time of the negotiation process. The team led with seniority, transparency and impartiality throughout the entire transaction process.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Luiz Alberto Borges<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-job\">Consenso<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Voltar VENDA DA CONSENSO PARA O BANCO UBS Assessoramos a organiza\u00e7\u00e3o da empresa ao longo de 2 anos (reorganiza\u00e7\u00e3o societ\u00e1ria, estrutura\u00e7\u00e3o de \u00e1rea de controladoria e finan\u00e7as, defini\u00e7\u00f5es de estrat\u00e9gias) e negocia\u00e7\u00e3o com diversos bancos, culminando com uma transa\u00e7\u00e3o \u00fanica com o maior banco do mundo no segmento de Wealth Management (UBS). Primeiramente em 2017 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":654,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-901","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/pages\/901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/comments?post=901"}],"version-history":[{"count":10,"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/pages\/901\/revisions"}],"predecessor-version":[{"id":985,"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/pages\/901\/revisions\/985"}],"up":[{"embeddable":true,"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/pages\/654"}],"wp:attachment":[{"href":"https:\/\/pulsar.com.br\/en\/wp-json\/wp\/v2\/media?parent=901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}